The Bouchon
The final phase of The Silk District, The Bouchon towers high above London’s vibrant east end. Designed and crafted with beautifully considered details, The Bouchon brings luxury to a new community in one of the oldest and most lively pockets of east London, Whitechapel.
We refreshed and reenergised The Silk District’s identity and collateral, building on its already distinctive brandworld. As part of the refresh we developed bespoke typography, graphics and an extended colour palette, as well as a bold approach to colour use (we love colour) across an extensive and varied suite of collateral.
