About

In a sea of sameness, Design by Play is a design studio of distinction. We work with our clients so they stand out from their crowd.

We hate same. And don’t fall for the trend trap. For almost a decade, we’ve played alongside our clients to understand, shape, and create their story with strategic thinking and relentless craft. Not to mention, a little bit of play.

Strategic thinking. Exciting ideas. And a playful nature underpins everything we create.

🚀

Strategic thinking. Exciting ideas. And a playful nature underpins everything we create. 🚀

From launches to relaunches. Evolution, revolution or just consultation on what good looks like for your organisation. We’ve got you.

With 20 years of experience in branding, our founder, Lee has worked on projects of all scales across a range of sectors. And we’re always looking for new challenges with new clients in new sectors.

Who we’ve worked with

We create work
that works

We’re not interested in awards. We don’t enter them. But what we are interested in is making sure our work works.

What do we mean by that?

Well, it just works. Doesn’t need fixing within months. It’s tried and tested — something we do as part of our development. It endures. But most importantly, it performs.

Our work for The Verdean was Mount Anvil’s (and London’s) fastest selling development in London in 2020. Launched during the COVID-19 pandemic in summer 2020, it sold out in a fortnight. Exceeding quarterly targets in less than 48 hours. Better than any award. Raptor have secured over £500,000 in investment and exceeded sales targets since their launch.

  • “We’ve collaborated with the Design by Play team for over 4 years now, and I see Lee in particular as a vital extended part of our team here. He's ensured we’ve never stood still — pushing us to adapt and evolve at each new opportunity.”

    — Tom Beardmore, Mount Anvil

  • “The team know how to challenge your brief to get the best outcome. Lee's patient, responsive and produces truly different concepts that help you push the boundaries for your brand.”

    — Chloe Petherick, Unispace

  • “I’ve worked with quite a few creative agencies over the years and I’ve never known any of them to produce such consistently high levels of work as frequently as the Design by Play team do. Looking forward to many more years of partnership!”

    — Tom Beardmore, Mount Anvil

  • “It doesn't matter if it's visual identities, rebrands, events, digital campaigns or a re-design of a website — they nails it every time.”

    — Chloe Petherick, Mount Anvil