Changing the perceptions of construction.
Futures Foundry
A platform for
the next generation.
Futures Foundry from Mount Anvil is a skills hub that challenges and hopes to change the perception of construction.
Each site-based hub is set up to engage with the next generation of talent for the construction industry, as well as creating a centre for the local community.
The Futures Foundry identity begins with a simple component that sits at the heart of Mount Anvil’s brand, the square. We developed a iconographic brandworld underpinned by the square grid, as well as using these modular forms to create the FF monogram.
Beyond the logo and icon-led brand world, additional brand assets, including framing devices, image treatments and patterns, help to create a coherent and compelling suite of collateral.